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Census Spends Millions To Raise Awareness

WTOP,

The Census is spending tens of millions of dollars in advertising but is that money being well spent?

The U.S. Census Bureau is spending $133 million for a series of television ads to raise awareness of the 2010 Census. The agency head says it is expensive, but it works.
[...]
This census will cost $48 per person counted. The first census in 1790 cost just a penny a person.


Posted by: Sammy on 03/10/10 at 07:44 AM
    Page 1 of 1 pages
  • 1. · $48 a person? Just imagine what that money could do. Last week I got a letter from the Census Bureau telling me that another letter would be coming. This is fiscal responsibility??

    Comment by Maria  on  03/10/10  at  09:23 AM | [Back to Top] | [Back to Main]
  • 2. · As usual...everything the federal government touches grows exponentially to this gigantic, bloated bureaucracy with no limits and no controls. Is it any wonder we are spending our grandchildren's money?

    Comment by MarylandRes  on  03/10/10  at  05:54 PM | [Back to Top] | [Back to Main]
  • 3. · Using the $0.01 per person as the cost for the census in 1790, today's cost equivalent by CPI, adjusted for inflation would only be $0.24 per person. Likewise, our current $48 per person now would have been $1.98 per person then.

    But the comparison is completely useless and worthless. The data, standards and sheer volume of information isn't comparable in any way, shape or form.

    I do think, though, $48 per person is a bit high. And, without a census -- or good good accounting of the number of people they're counting, how do they know its $48 a person?

    Comment by The Quack  on  03/10/10  at  08:24 PM | [Back to Top] | [Back to Main]
  • 4. ·
    that's because the cost of each mailed response is 42 cents, versus $57 per household for an in-person response. If everyone mailed in their response, it would save taxpayers $1.5 billion, according to Shelley Lowe, a Census spokeswoman.

    In 2000, about 72 percent of Americans mailed back their forms.


    formerly known on the ‘Duck’ as spirit of the elder & BJGoodwin

    Comment by Barbara  on  03/15/10  at  03:44 PM | [Back to Top] | [Back to Main]
    • Page 1 of 1 pages

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